FAQ

Mission

To shape the natural material in new high quality products, always made with eco-innovative value. In this way, to create an experince that is symbolic of a new lifestyle, which embodies all the beauty and history of the natural elements, while also telling their story.

About Us

Australia, summer 2012.

Immersed in and in a newly rediscovered harmony with nature, Marco Tommasoni developed the idea of a timepiece realised with all natural raw materials. Once he brought his idea back to Italy, the design and production became Made in Italy and AB AETERNO was born. Since then the company has worked to create high-quality watches utilising innovative, eco-friendly raw materials and keeping up with the latest trends in sustainability.

About Us

Research and Development

Research and Development is one of AB AETERNO’s strengths. The investments in research ensure a continual innovation process: bringing improved production, perfection in design and testing new recycled and natural materials for the creation of our collections.

Research and Development

Uniqueness

AB AETERNO watches have a priceless characteristic: their uniqueness. Wood is indeed a “living” raw material and as such subject to mutations in time, a sort of natural personalisation for each timepiece. Every watch communicates the passing of time with the variations of its veining-it can become darker or lighter based on its use, becoming truly one of a kind.

Example image.

Uniqueness
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